Author Jay Wiliams says being clear, concise, and compelling in communication will serve someone personally and professionally, whether they have the word “leader” in their title or not.
Leadership today requires you to be clear, concise, and compelling
. Let me give it a shot. Clear is being easy to perceive, understand, or interpret.
People can deal with uncertainty about the future. They can't deal with a lack of clarity on how you will respond to that uncertainty. There is a great deal of uncertainty this year
. You may not be sure about the duration or outcome of what's going on. However, as a leader, you do need to be clear with your people on how you will respond to what is going on. Your response needs to be concise. Concise is giving a lot of information clearly and in a few words.
Recently, a Microsoft study showed people have an eight-second attention span. Goldfish have a nine-second attention span. You need to be clear on your thinking, values, and choices so that you can communicate clearly, concisely, and in a compelling manner. Compelling is gaining interest, attention, or buy-in in a powerfully irresistible way.
As a leader, you know your message is compelling when your people take action and follow your direction. I define a leader
as anyone who influences. You don’t need the word “leader” in your title to lead. Influencing is the capacity or power of persons to be a compelling force on others’ actions, behavior, and opinions. You may be leading a business, team, family, support group or a relationship. Being clear, concise, and compelling in your communication will serve you well personally and professionally.
Want feedback on how clear, concise and compelling you are as a leader? Ask your people, “How clear, concise, and compelling am I on a scale of 1-10 in my communications?” They will be glad you asked.
In today’s world, you don’t need a title to be a leader within your company. Instead, what you need is better thinking and understanding to move a group of people toward the future. In the book This vs That by Jay Williams
, we learn just that. This vs That is a handbook for every leader regardless of their level of experience. It helps provide a complete leadership philosophy that will raise your game with your business, organization, and people. Learn in precise detail better-thinking strategies, how to make better choices, and what choices you should be making as a leader.
Get access to Jay’s book This vs That
to purchase your copy today.