People Don't Care How Much You Know Until They Know How Much You Care


The one-on-one meeting is the most powerful thing you can do for your business. This seemly simple concept is without question one of the most potent and profitable things you can incorporate into your business rhythm. I know, it sounds too basic, but it's not.

Here are a couple of simple tips:

One-on-one meetings should occur with all your service providers no less than once a month.
They should be booked out no less than six months in advance, so there are no excuses about scheduling.
They should occur in a quiet place without interruptions.
They should be quick and not drone on. It's sufficient to spend 15 to 30 minutes per meeting.

Make sure the meetings are positive and productive. Think of the meeting as the service provider's time, not yours. It's an opportunity for them to grow and learn, and for you to guide them. It's also an opportunity to defuse issues one-on-one rather than in staff meetings or the break room behind your back.

I especially like to give the service provider questions ahead of time that they come prepared to discuss.

Examples could be:

Tell me one thing that you did well last month.
Tell me one thing you did that you wish you could change.
I would like to see more (less) of.
Tell me an area where you are struggling and how I can help.

Remember, it's their time, not yours. They steer the agenda based on their responses. Another important use of the one-on-one meeting is to review the service providers' sales figures and key performance indicators (prebook, retention, etc.) vs. their goals. The key isn't to reprimand, rather coach up.

Once you show your team you care so much about them that you devote this time to them, everything will come to life. Some staff won't love the meetings immediately, but I guarantee it will benefit your business in the long run.

Josh Hafetz
President of Art of Business

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